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Oliver Buchannon
Evan Pitchie

Nerding out on business strategy and tech

2025, The Big Shift

Jan 20, 2026

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6 min read

2025, The Big Shift

Reflections on the major shifts I made in 2025 and what's next

Evan Pitchie
Evan Pitchie
The Uncomfortable Secret to True Alignment

Nov 26, 2025

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4 min read

The Uncomfortable Secret to True Alignment

Why the most effective teams learn to grow through discomfort, story, and honest connection

Evan Pitchie
Evan Pitchie

Team

+1

Why Your Team’s Building the Wrong Thing

Nov 19, 2025

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5 min read

Why Your Team’s Building the Wrong Thing

3 ways to keep your focus crystal clear

Evan Pitchie
Evan Pitchie
Stop Drowning in Priorities. The 5 Steps to Doing What Actually Matters

Nov 12, 2025

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3 min read

Stop Drowning in Priorities. The 5 Steps to Doing What Actually Matters

Kill FOMO, cut the chaos, and get your team moving the needle, fast.

Evan Pitchie
Evan Pitchie
I quit my job and left everything

Nov 5, 2025

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6 min read

I quit my job and left everything

2 checked bags, 1 plane ticket to Colombia, and 0 plan

Evan Pitchie
Evan Pitchie
The Art of the Pivot: From 4-figures to 6-figures

Jun 4, 2025

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6 min read

The Art of the Pivot: From 4-figures to 6-figures

How to shift directions without losing your mind (or momentum)

Evan Pitchie
Evan Pitchie
Make it obvious within 3 seconds that your product is perfect for them

May 14, 2025

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7 min read

Make it obvious within 3 seconds that your product is perfect for them

It's not about being everything to everyone, but being the right thing to the right people

Evan Pitchie
Evan Pitchie
Back in the Game: From Content Burnout to Clarity

May 7, 2025

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6 min read

Back in the Game: From Content Burnout to Clarity

You can’t control outcomes, but you can control your approach

Evan Pitchie
Evan Pitchie
Why Your Real Advantage Isn’t What Competitors See

Apr 28, 2025

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3 min read

Why Your Real Advantage Isn’t What Competitors See

How Startups Build Unbreakable Advantages

Evan Pitchie
Evan Pitchie
How Founders Build Companies That Actually Last

Apr 27, 2025

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6 min read

How Founders Build Companies That Actually Last

What Separates Startups That Last from Startups That Fade

Evan Pitchie
Evan Pitchie
The Hidden Reason Prioritization Feels So Hard

Apr 26, 2025

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3 min read

The Hidden Reason Prioritization Feels So Hard

It is not about organizing your tasks. It is about making the decisions you would rather avoid.

Evan Pitchie
Evan Pitchie
Why Too Many Priorities Kill Momentum

Apr 25, 2025

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2 min read

Why Too Many Priorities Kill Momentum

Clarity is not about doing more. It is about doing what matters most.

Evan Pitchie
Evan Pitchie
Why Strategy Gets Blurry As Startups Scale

Apr 24, 2025

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3 min read

Why Strategy Gets Blurry As Startups Scale

Clarity isn’t something you find, it’s something you maintain

Evan Pitchie
Evan Pitchie
The Most Common Scaling Mistake Founders Make

Apr 23, 2025

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2 min read

The Most Common Scaling Mistake Founders Make

Why clarity and timing matter more than momentum

Evan Pitchie
Evan Pitchie
Why Shopify Doesn’t Use KPIs and What You Can Learn From It

Apr 22, 2025

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3 min read

Why Shopify Doesn’t Use KPIs and What You Can Learn From It

Building products that matter starts with better questions

Evan Pitchie
Evan Pitchie
Understanding users beats shipping features (most of the time)

Apr 21, 2025

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2 min read

Understanding users beats shipping features (most of the time)

Why Notebook LM succeeded by listening to users instead of copying competitors

Evan Pitchie
Evan Pitchie
How Real Competitive Advantages Are Built (and Why Most Companies Can’t Copy Them)

Apr 20, 2025

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2 min read

How Real Competitive Advantages Are Built (and Why Most Companies Can’t Copy Them)

Because real competitive edges can’t be copied

Evan Pitchie
Evan Pitchie
The Operating Model Test: Is It Fueling or Frustrating Growth?

Apr 19, 2025

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2 min read

The Operating Model Test: Is It Fueling or Frustrating Growth?

The invisible system that either speeds you up or drags you down

Evan Pitchie
Evan Pitchie
The Hidden Multiplier of Strategic Fit

Apr 18, 2025

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2 min read

The Hidden Multiplier of Strategic Fit

What happens when every part of your business clicks

Evan Pitchie
Evan Pitchie
Why Copying Best Practices Can Quietly Destroy Your Business

Apr 17, 2025

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2 min read

Why Copying Best Practices Can Quietly Destroy Your Business

How strategy copycats quietly erode their own companies

Evan Pitchie
Evan Pitchie
What’s Not on the Balance Sheet Might Be Your Biggest Asset

Apr 16, 2025

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2 min read

What’s Not on the Balance Sheet Might Be Your Biggest Asset

Why the most valuable parts of your company don’t show up on a spreadsheet

Evan Pitchie
Evan Pitchie
The Dangerous Simplicity of Spreadsheet Strategy

Apr 15, 2025

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3 min read

The Dangerous Simplicity of Spreadsheet Strategy

The illusion of control that breaks businesses

Evan Pitchie
Evan Pitchie
Why “Are We Winning?” Is the Wrong Question

Apr 14, 2025

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2 min read

Why “Are We Winning?” Is the Wrong Question

The question many business leaders get wrong

Evan Pitchie
Evan Pitchie

AI

+1

Everyone Can (Now) Build. Few Can Win.

Apr 6, 2025

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6 min read

Everyone Can (Now) Build. Few Can Win.

AI lowered the barrier. It also raised the stakes.

Evan Pitchie
Evan Pitchie
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Ctrl Shift

A newsletter for ambitious teams who know growth gets messy. Learn how to cut through complexity, make smarter decisions, and build momentum that lasts.

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